Set up Google Alerts with RSS delivery, add industry news feeds with keyword filters for your brand name, and get instant Slack or email notifications when you're mentioned. Catch negative coverage before it trends.
Google Alerts RSS + Feeder keyword filters + instant notifications mean you see every mention within minutes.
Push notifications route mentions to the right team member immediately. Respond in minutes, not days.
All mentions in one chronological feed. See which outlets covered your story and share a coverage report with leadership.
Google Alerts + RSS feeds + Feeder covers 80% of what enterprise media monitoring tools do, at a fraction of the cost.
Shared team folders in Feeder give everyone visibility into the same mention stream.
Example setup
General brand monitoring feeds to get started. After setup, add your own Google Alerts and competitor newsroom feeds for personalized monitoring.
Set up comprehensive, always-on brand monitoring using free tools.
Monitor what your competitors are saying in the press.
Be ready to respond before a story spirals.
Get notified the moment your brand, product names, or executives are mentioned in news articles, blog posts, Reddit threads, or forum discussions. Google Alerts RSS + Feeder keyword filters catch what social listening tools miss.
Track review platforms, industry forums, and complaint boards for sentiment shifts. Catch negative coverage early — before it trends on social media — and route it to your PR team with instant notifications.
See all press mentions in one chronological feed. Track which outlets covered your announcements, measure pickup across regions, and share coverage reports with stakeholders.
Monitor mentions of your CEO, founders, and key spokespeople across news and opinion sites. Stay ahead of any narrative forming around your leadership team.
Free to start. No credit card required.